The fabric behind the Inhale collection
The sustainable fabric concept behind Inhale, a collection produced with designer Ani Wells of Simply Diligent, developed during my years at AGI Denim.
- Client
- Simply Diligent, with Ani Wells
- Scope
- Fabric concept and development
- Period
- 2019 to 2020
- Result
- Produced as the Inhale collection
The brief
Ani Wells of Simply Diligent designed Inhale, a ten-piece circular collection for AGI Denim. Her brief was the most sustainable product possible, with no conventional cotton anywhere in it.
What I did
I had already developed a range of sustainable fabrics at AGI Denim the year before. Inhale drew on that work: natural fibres such as hemp and linen, blended with recycled and organic cotton, left undyed wherever possible.
What came of it
The fabric went into production as the Inhale collection.
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